Blogging: The Ultimate Guide On How To Replace Your Job With A Blog (Blogging, Make Money Blogging, Make Money Online, Blogging For Profit, Blogging For Beginners Book 1) by Alan Hirsch
Author:Alan Hirsch [Hirsch, Alan]
Language: eng
Format: epub
Publisher: Alan Hirsch
Published: 2016-03-21T18:30:00+00:00
Chapter 2: Creating Valuable Blog Contents
In the last chapter, we spent time learning how to design a blog. In this section, we’re going to discuss how to create valuable blog contents.
You see, the contents you place on your blog are much more important than the blog design because it’s the contents that attract and retain blog visitors. Hence, you must learn to create powerful and valuable blog contents that sell. So how do you do that? Let’s learn how to do just that:
#1 Creating Powerful Headlines
The headline or topic of your blog post is the first thing a blog visitor will see. It’s the first tool you can use to make a good first impression on your blog visitors and most times, it is what would prompt a blog visitor to click on your posts.
Here are some effective tips and tricks that if you follow, you can be sure of creating powerful headlines that maximize your click through rate:
✓ Use Numbers: Numbers always catch people’s attention. A blog post with a title like “10 Ways to Create a Profitable Blog” is much more likely to grab people’s attention than a title like “How to Create a Profitable Blog”.
✓ Use Interesting Adjectives: Use interesting adjectives in your headline like painstaking, effortless, incredible, strange, absolute, essential etc. These adjectives will make the post look much more attractive. A good example is “10 Effortless Ways to Create a Profitable Blog”.
✓ Use Unique Rationale: Use unique rationale like lessons, reasons, ways, secrets, principles, facts and lessons. e.g. “ 10 Incredible Reasons Why You Should Start Your Own Blog”
✓ Use Trigger Words: You can use trigger words instead of numbers. Trigger words are words that have persuasive ability like “Why” and “How”.
✓ Make Promises: Promise your readers something at the end of the article but avoid over-promising.
So basically, you can use this formula to create your headline:
Number or Trigger Words + Adjective + Keyword + Promise
#2 Keyword Research
Keyword research helps you to know what people are interested in and what they are searching for in search engines. It provides you with insight on how to draft your contents in order to improve search engine’s visibility and hits for your blog via your contents.
When you get these keywords, you should add them in your contents as much as possible in order to improve on your rank on the SERPS (Search Engine Results Pages).
Some tools you can use to do keyword research include Google Adwords Keyword Planner, keywordtool.io, Wordstream Keyword Tool, Freshkey, Soovle, Ubersuggest and Competitor Source Code.
#3 Outsourcing
The truth is that not everyone has the skills or ability to write good articles. However, the fact that you cannot write doesn’t mean that you cannot start a blog or earn good money from blogging. The truth is that most bloggers don’t write their blog posts themselves; they outsource to freelance writers who create the posts for them using the keywords and topics they provide.
So don’t let your inability to write deter you. Simply visit any of these websites, find a good freelance writer and assign article topics to them.
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